How to Write for the Web – Top 10 Tips for Captivating Content!

Writing for the web is a whole different ball game to more traditional methods of the past. Things have changed, as have people, and technology has moved on. So, how do we best utilise this amazing tool we have at our disposal? What are the differences, and how do we adapt and thrive? Let’s...

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Why the Digital Customer Experience is Now so Important

All around us we can see evidence of the incredible digital transformation that is taking place across our lives. While understandably this change is stronger in the West, it can be observed throughout almost the entire globe. One example of this is the widespread use of mobile banking in Africa...

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