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How To Increase The ROI Of Your Hotel Social Media Marketing

Posted by: Simon Turkas | On: 14th Dec, 2018 Recently, John Beckley gave a successful presentation at Hotel Suite Villa Maria here in Tenerife about what is the return on investment (ROI) of social media for travel and tourism brands, such as hotels, resorts and excursion companies. Many brands are increasingly starting to realise they need to in

How And Why You Should Encourage All Of Your Team To Be Active On Social Media

Posted by: Simon Turkas | On: 13th Nov, 2018 Social media has now existed for more than a decade in its current form and continues to become increasingly popular year after year. Across the globe the number of social media users is predicted to rise to 2.62 billion this year and over 3 billion by 2021, with approximately 71% of worldwide internet

How to Create Fun Engaging Videos For Your Clients

Posted by: Simon Turkas | On: 15th Oct, 2018 If your brand has a digital marketing strategy, and let’s face it why wouldn’t it, then video should form an integral part of this. With so many significant advances in technology in the last decade in terms of the power of devices and internet speed, it is now easier than ever for consumers to wat

Social Media Masterclass – What is the ROI of Social Media? (Tourism)

Posted by: Simon Turkas | On: 9th Oct, 2018 Social media ROI refers to the return on investment a company can expect to make from its investment in social media. In this FREE talk John Dale Beckley will show you how to get the best return from Social Media, with a specific focus on hotels and businesses in the Tourism sector. To register for [&h

The Fallacy of ‘Face Time’. How the Workplace Is Changing and Why It’s Better for Everyone!

Posted by: Adam Barratt | On: 15th Sep, 2018 Times they are a-changin’ as Bob Dylan once said. Not sure ol’ Bob ever worked in a Spanish office but those words couldn’t be more relevant now. When it comes to getting work done and getting it done effectively there is a definite shift in how we go about our day-to-day activities and the possi

How to Make Your Brand Marketing More Engaging

Posted by: Simon Turkas | On: 23rd Aug, 2018 In today’s business world which has already been revolutionised by modern technology and the new forms of communication this has created such as messaging apps and social media, public expectations have shifted dramatically. People are becoming less and less likely to loyally believe the polished pic

Helping Real Estate Agents Prepare For the Future

Posted by: Simon Turkas | On: 31st Jul, 2018 In today’s world, change is occurring at a quicker and quicker pace as technology continues to develop and improve. In recent years, the pace of these changes seems to have increased even more rapidly, especially with the advent of high speed mobile internet, vast improvements in smart phone technolo

Why Your Brand Needs Valuable Digital Content Now

Posted by: Simon Turkas | On: 13th Jun, 2018 To be noticed in today’s increasingly competitive business environment, it is vital to produce and share valuable digital content in order for your company or personal brand to be noticed. Valuable content is what differentiates an outstanding brand from a mediocre one which can make a huge differenc

Successful Personal Branding Course at Hotel Suite Villa María

Posted by: Simon Turkas | On: 18th May, 2018 Many don’t realise just how important it is to build a successful personal brand in today’s world, especially with the massive changes that are taking place in the economy and the rapid advances in digital technology and the internet. Personal Branding is not just some fancy terminology tha

5 Ways to Easily Start Winning at Twitter

Posted by: Simon Turkas | On: 6th May, 2018 Increasing numbers of businesses have begun to realise just how important social media is for their future success and it is predicted that over three billion people across the world will be using social media in some form or another by 2021 (Statista, 2018)! If your brand isn’t using at least some o